Life on Mars
marsbased
The technical podcast from MarsBased, with over 10,000 listeners. In-depth conversations about software, engineering and entrepreneurship for developers and tech leaders, including our Road to CTO and Building MarsBased series.
Episode 018
Facts and figures of a fundraising round, with Cristina Vila (CEO @ Cledara)
Cristina Vila is the fearless CEO and co-founder of Cledara, a company we hosted a few episodes back that happened to be fundraising at the time. Cristina was knee-deep into the jungle of fundraising, so we decided to host her in a different episode to talk about the fundraising process solely.
Cristina shares the ins and outs of this fundraising round, led by Nauta Capital, of $3.4MM, including:
- What VCs to contact and why
- How many VCs they contacted and what percentages jumped to the subsequent stages
- When to contact them and how to time the responses
- How to manage the entire pipeline and the different timings for each VC
- How to negotiate your terms
- Time allocation as a CEO
- ... and more!
Join us in this episode and learn from one of the hottest companies in the market!