A podcast about technology, entrepreneurship and innovation from MarsBased. Listen to stories of the best founders, investors, experts and celebrities from all around the galaxy.

As a development consultancy specialized in Ruby, JavaScript and Python, we go beyond the code to share our real-world experience running a lifestyle business, remote work, company culture and digital transformation. From Barcelona to the world, bringing value to the global tech and business community.

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Episode 024

The role of Developer Relations in tech companies, with Ana Cidre (auth0)

In this episode, we hosted Ana Cidre (Senior Developer Advocate at auth0) to talk about the role of Developer Relations in tech companies.

Developer advocates, tech evangelists, developer relations and myriad of combinations describe a very versatile role that companies are incorporating to help them have deeper conversations with the communities of developers around them. But unless you have one, you might now fully know what they do and what advantages they bring into the company.

What do devrels do inside the companies they work for? When do they do it? How can they combine speaking at conferences, writing blog posts, helping in doing customer success, organising hackathons, developing community around their company, hiring and more? Are they extroverts or introverts? These questions, and a bunch more, are answered in this episode.

Ana shares her expertise with us, as well as her background, and we even venture to peek into the future of events, as we're both very invested in that field.

Random trivia: In 2009, Scottish scientists searching for the Loch Ness Monster found 100,000 golf balls instead.