Life on Mars
marsbased
A podcast about technology, entrepreneurship and innovation from MarsBased. Listen to stories of the best founders, investors, experts and celebrities from all around the galaxy.
As a development consultancy specialized in Ruby, JavaScript and Python, we go beyond the code to share our real-world experience running a lifestyle business, remote work, company culture and digital transformation. From Barcelona to the world, bringing value to the global tech and business community.
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Episode 104
When is the right time to build your company? Building MarsBased #2
When is the right time to build your company? In this second episode of Building MarsBased, we answer a listener’s question that every aspiring founder wrestles with: Should I launch while keeping my day job, or go all in?
We unpack the real factors behind that decision: macro timing, industry waves, personal runway, team alignment, and share how we made the call that led to MarsBased.
You’ll hear why the 2012–2014 window mattered in Spain’s post-crisis context, what the “mobile app boom” taught us about riding vs ignoring a hot trend, why nights and weekends rarely scale, and the exact moment (December 2013) we took the leap. We also discuss the investor point of view on “founder commitment” and a practical way to spot opportunities from inside your current company.
In this episode, you’ll learn how macro conditions shape founder timing, what makes the difference between a viable and an advantaged moment to start, what the realities of bootstrapping look like compared to fundraising, why part-time efforts usually stall and what to do instead, and how to use your current job to validate a real problem worth solving.