Life on Mars
marsbased
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Goodbye, Startup Grind!
Marketing your bootstrapped startup, with Tanya Van Gastel (Co-founder of The Multiverse AI)
Road to profitability and AI, with Mercè Tell (Co-founder @ Encomenda Capital Partners)
Fighting online scams and Ad fraud, with Nandini Jammi (Co-founder @ Check My Ads)
Episode 018
Facts and figures of a fundraising round, with Cristina Vila (CEO @ Cledara)
Cristina Vila is the fearless CEO and co-founder of Cledara, a company we hosted a few episodes back that happened to be fundraising at the time. Cristina was knee-deep into the jungle of fundraising, so we decided to host her in a different episode to talk about the fundraising process solely.
Cristina shares the ins and outs of this fundraising round, led by Nauta Capital, of $3.4MM, including:
- What VCs to contact and why
- How many VCs they contacted and what percentages jumped to the subsequent stages
- When to contact them and how to time the responses
- How to manage the entire pipeline and the different timings for each VC
- How to negotiate your terms
- Time allocation as a CEO
- ... and more!
Join us in this episode and learn from one of the hottest companies in the market!