Life on Mars
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The CEO who made herself “irrelevant” (and scaled to millions ARR): Laura Urquizu
Halfway through 2025: How MarsBased is evolving, growing, and staying true to its values
10 years without shortcuts or investors: the MarsBased keynote reveal
When does company culture break? with Greg Scown (TextExpander)
Episode 101
New series: How to build an agency | Life on Mars
We’re launching a new Life on Mars series: How to Build an Agency, a practical, transparent guide for freelancers, micro-agencies, and growing studios. We’ll cover everything from picking a name and services, getting your first client, contracts and NDAs, and building a portfolio, to harder topics like crisis management, pricing, hiring and firing, founder dynamics, and keeping long-tenured teams motivated. Episodes will mix solo deep dives, voices from the MarsBased team, expert guests, and community Q&A, slotted between our regular interviews. You’ll also see more in-person recordings from our Barcelona studio (while we keep remote interviews for global guests).
Inspired by friends in the industry (Infinite Red, Thoughtbot, Pivotal Labs, Mobile Jazz, Codegram), this series distills 10+ years of agency lessons into actionable episodes you can apply the same day.
Send us your questions in the comments or via our social channels, and we’ll include them in upcoming Q&A episodes. Stay tuned!